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International Business Culture
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Reference Books
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International Business Culture

This book describes how to develop cultural awareness and avoid cultural faux pas. It identifies key cultural differences, explains how to read unspoken cultural signals, and pinpoints conflicts and opportunities facing businessmen and women.

 

Chapter 1: Understanding Cultural Differences
Chapter 2: Basic Cultural Types
Chapter 3: The Impact Of Culture
Chapter 4: The Globalization Of Business
Chapter 5: Customs Etiquette And Protocol
Chapter 6: Communicating Across Cultures
Chapter 7: Non-verbal Communication
Chapter 8: Written Communication
Chapter 9: Cultural Landmines For Women
Chapter 10: Gift Giving
Chapter 11: Humor Across Cultures
Chapter 12: Cross-cultural Meetings
Chapter 13: Cross-cultural Negotiations
Chapter 14: Corporate Culture
Chapter 15: Corporate Ethics
Chapter 16: The Cross-Cultural Team
Chapter 17: Cross-Cultural Marketing
Chapter 18: Cross-Cultural Consultants
Chapter 19: Glossary
Chapter 20: Resources
Chapter 21: Books

Contents :

Pages : 186

Format : Softcover

ISBN :  978-1-885073-54-9

INFLOW Code : RIBC07

Price :  £21.00

 

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